Operations: Why Women Matter (via Greater Greater Washington)

One of the reasons I became involved in real estate was the recognition that eventually, everything ties into real estate. Demographics, politics, economics, culture, (building) science, nearly everything can be brought back in a Grand Unified Theory to real estate. For liberal arts majors such as myself, this is immensely satisfying.

So I’m linking today to a February post at Greater Greater Washington, a blog that covers urban planning and development news in the DC Metro area. “ Sex and the City: why women and families matter ” is an urban planning-focused article that provides an example of the type of piece that should provoke additional discussion.

• How does your property encourage people to arrange their lives around your community and live where their life takes place?

• Can you name child care centers, religious congregations, grocery stores with the best pre-made meals, or other aides to a more convenient lifestyle?

• What can you do differently to make life more convenient?

• Can you identify and market your community in a way that reinforces this “convenience lifestyle”?

Look at what your residents need, look at what you know, and get to know more of what they need.